Manufacturers are famous for wasting money. If you doubt me check out the millions of prototypes that never saw the light of day. Go, for example, to the Smithsonian Institution's National Air and Space Museum. This place maintains the largest collection of historic air and spacecraft in the world. Here you will find the failed dreams of amazing engineers, including the various failures to bring a flying car to market.
Why don't we fly our cars today?
I think the answer lies in our inability to match creativity with human need. Whoever came up with the brilliant idea of a flying car never took into account why and how humans would like to fly. So many inventors out there are busy creating stuff that no body really needs. Just because you are a genius and can write complicated code does not necessarily mean that you should be creating stuff. I call that Creation Without a Cause. What a waste of money and time!
Everything we do should be directed towards solving problems and meeting human needs. Money is only made when businesses solve people's problems. Of course businesses exist to make money, don't get me wrong. But every business' success or failure depends on how well it executes on its goal of satisfying a human need.
So next time you sit down to program another widget, think about the problem you are trying to solve. If you can't come up with a problem you are trying to solve, don't burn energy.
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